op-ed

A Different Kind of SHOT SHOW 1 - Firearms Photographer | Firelance Media

A Different Kind of SHOT SHOW

by Matt • January 31, 2018

[While I am baring my feelings in this post, probably to the detriment of my business, I’ve never been one to hold back. Want to know how I feel? Just ask.] I’ve gone out to SHOT SHOW for many years now, more times than some of my peers, not as many times as the true […]


acquisition predictions

Predictions for the GEMTECH and Smith & Wesson Deal

by Matt • July 5, 2017

It’s been a while since I saw acquisition related news in this business that actually got me excited. With the recent announcement by RECOIL that Smith & Wesson, a division of the American Outdoor Brands Corporation purchased silencer company GEMTECH for an undisclosed amount of money, I get to put on my M&A hat and […]


An Inside Look at marketing Companies

An Inside Look: Marketing Companies – A New Era of Snake Oil?

by Matt • June 6, 2017

This “industry” is becoming overrun with people intent on delivering marketing services to small businesses. Undoubtedly, there are many reputable firms out there, but there are also many that are doing more harm than good. I’ve wanted to address the issue of Marketing Companies for the better part of a year, and I finally got to putting my […]